Logo Design

Your logo is one of the most important parts of your company or brand’s identity.

A strong logo not only stands out, but makes a lasting impression. In that one little mark - it pulls together many facets of your identity and conveys a message to your customers and clients.

A finished logo is often deceptively simple - but a lot of thought goes into crafting a logo that is perfect for you. We take our initial clues from you, then we expand that with our own research and creativity.

You only get one chance to make a first impression - let’s make it count.

Our logo design process.

In order to create a great logo for you, we spend some time getting to know you, and your business. Your logo not only needs to accurately represent you, it also needs to positively connect with your potential customers.

We start by asking you a range of questions about your company and your customers. Once we have a clear understanding of your business and the type of logo you are looking for, we begin the design process. We then get your feedback and make the final adjustments before supplying you with the final files.

We provide you with files suitable for print and web, as well as a style guide document outlining the correct usage of your new logo. All designs are unique and created in house.

Logo Design

With your input, we research, design and develop the perfect logo for your business; ensuring it reflects your brand identity, messaging and relates to your target market.

Style Guide Development

Once the final logo is created, we spend some time creating a brand style guide for you that conveys all of the important details about your logo in one, simple document. Brand style guides can be invaluable in preserving the integrity of your brand; ensuring that all staff and third party users understand how your logo may be displayed and used, maintaining consistency across all mediums.

Things to think about when starting the logo design process

We ask a variety of questions relating to your business and its target market. Here are some of the things that we will ask you to share with us:

• - What are your services or products?
• - Who is your target customer?
• - Who are your main competitors?
• - How are you different to your competitors?
• - Do you want text only, or text and an icon/illustration?
• - What colours appeal to you?
• - What feeling or mood would you like your logo to evoke?
• - What are some existing company logos that appeal to you and why?